Digital Marketing Audit

Whether you are new to digital or experienced, a digital marketing audit is a good idea. It brings a fresh perspective that only someone outside your business can provide.

 A digital marketing audit of your business is like having a health check.

It helps determine what you are doing well or if there are any spots that need further examination. An audit also shows you what can be saved or what might need to be removed! Basically, it’s a snapshot to see if you are ahead or behind in the digital world and what is relevant for your business.

For example, there are a lot of different social media outlets available and each one takes time and money to do properly.  After we conduct the digital marketing audit, you may find that social media isn’t a good fit for you and your customers. Or it may identify an area worth investing your time and money into that you previously had not considered.

 

Your digital marketing audit

We can tailor our digital marketing audits to your business goals and requirements. Whether you want a basic overview or a detailed assessment of something specific.

The standard overview audit is 3 hours and includes:

  • initial consult to discuss your business and goals
  • snapshot of your digital presence
  • snapshot of your competitors based on your search keywords
  • review of your current website, if you have one
  • a list of recommendations

New to digital?

Everyone is telling you that you should get your business online, but there are so many options? Even if you currently have no digital presence, a digital audit is a good place to start. It can save you time and money in the long run, by focusing on the areas with the biggest return on investment (ROI) that match your goals.